Learning objectives
- Promouvoir les destinations
- Personnaliser l'expérience
- Optimiser la gestion
- Anticiper les tendances
Training program
- Marketing touristique augmenté
- Expérience personnalisée
- Gestion intelligente
- Prévision des flux
- E-réputation
Who is this training for?
- African business leaders and executives
- Operational and functional managers
- Consultants and independent professionals
- Anyone in career transition or seeking upskilling
Teaching method
- Practical cases drawn from real-world situations in Africa
- Application exercises and role-playing
- Personalized support by field experts
- Comprehensive learning materials provided to each participant
