Learning objectives
- Comprendre l'expérience client
- Cartographier le parcours
- Mesurer la satisfaction
- Améliorer en continu
Training program
- Introduction à l'EC
- Cartographie du parcours
- Mesure de satisfaction
- Stratégie d'amélioration
- Culture client
Who is this training for?
- African business leaders and executives
- Operational and functional managers
- Consultants and independent professionals
- Anyone in career transition or seeking upskilling
Teaching method
- Practical cases drawn from real-world situations in Africa
- Application exercises and role-playing
- Personalized support by field experts
- Comprehensive learning materials provided to each participant