Learning objectives
- Comprendre la communication de crise
- Élaborer un plan
- Gérer les médias
- Préserver la réputation
Training program
- Principes de la communication
- Élaboration d'un plan
- Relation avec les médias
- Messages clés
- Évaluation
Who is this training for?
- African business leaders and executives
- Operational and functional managers
- Consultants and independent professionals
- Anyone in career transition or seeking upskilling
Teaching method
- Practical cases drawn from real-world situations in Africa
- Application exercises and role-playing
- Personalized support by field experts
- Comprehensive learning materials provided to each participant
